With a commitment to light shaping excellence today and tomorrow, Profoto is more than a brand and more than the world-leading light shaping products we make.
Billions of images are captured daily. And at Profoto, they dedicate themselves to making every one of them the best it can be by helping the creator bring the very best quality of light to it. So, you could say, their commitment to light shaping excellence is total.
Their founders imprinted that dedication and passion upon our DNA from the very beginning. Fifty years ago, Conny Dufgran and Eckhard Heine resolved to make the very best flash for the very best photographers, and they succeeded. That’s a standard that they don’t only aim to maintain, but to surpass.
Today, they continue to innovate with world-leading lights and light-shaping tools. But they also create the leading-edge technology that connects camera, app, and light seamlessly and invisibly, making light more accessible to everyone passionate about creating amazing images now, and in the future.
Because they believe that, no matter what the situation, and no matter what camera you use – light is the indispensable heart of all image creation. And the ability to use and shape light is directly linked to the ability to create amazing photographs.
That core principle is the key to enabling a world filled with incredible images and the purpose of every single light shaping tool they make for the world’s best photographers – and those who aspire to be.
Meet Profoto A2, the battery powered monolight made for a life on the move and every camera. Despite being the size of a soda can, the A2 delivers 400 full-power flashes at 100W from one battery charge. It keeps a recycling time of 0.05-1.3 seconds and functions at a range of 100m (330ft) with remote control and TTL. A2 is fully compatible with the Profoto system thanks to its built-in Bluetooth AirX technology and it’s an excellent companion in natural light settings. For more light-shaping opportunities, use it with the full range of Clic modifiers.
The B10X Plus is extremely easy to use straight from the box with their clean and user-friendly interfaces. Meaning all focus can be dedicated to creating images rather than fiddling with settings. And the Profoto app makes it easy to view and control all settings from the palm of your hand and install new updates in seconds.
An extensive range of light shaping possibilities are also available through the lightweight and easy-to-use OCF-modifier family and 120 other light shaping tools in the Profoto range.
The B1X is no stay-at-home flash; it’s for the adventurous photographer who likes to get out there on location in the real world. The portable B1X offers cordless, battery-powered freedom and flexibility. B1X provides you with easy light-shaping wherever and whatever your location might be thanks to its dedicated system of lightweight OCF Light Shaping Tools that are designed for maximum mobility and ease of use.
The compact Profoto D2 is a great flash for all kinds of photography. Whether you’re shooting portrait, sports, food or fashion, nothing’s too fast and no job is too difficult. Freeze action with absolute sharpness and shoot in super quick bursts. Use TTL to point and shoot with ease or use HSS to shape light in broad daylight.
Powerful and easy to use, D2 also provides the reliability and color temperature consistency to be a high volume workhorse. With a wide range of 120+ light shaping tools to choose from, the D2 gives photographers who demand only the very best high-end light shaping excellence in a superfast and versatile package.
When you’re shooting a big commercial assignment or heavy pack-shot session, you need high-end generators that you can rely on. Delivering impressive power, speed and consistency, the state-of-the-art Pro System packs are ideal for large shoots in studio and on location.
The Profoto Pro-11 combines industry-defining speed and power with next-level Profoto AirX connectivity. Experience unrivalled speed, control and consistency for any image production large and, well, even larger. That said, with power comes control. The clean user interface with large high-resolution displays provides relevant information with clarity and simplicity.
Tough, durable and uncompromising the Pro-11 is a true workhorse built to last; ultimately, it’s quite possibly the ultimate studio flash.
The Hardbox is basically the opposite of a softbox. In other words, it eliminates stray light and reduces the size of the light source. This allows you to create a light that is rich in contrast and very similar to direct sunlight with deep sharp shadows and pinpoint-sized highlights. Replace the standard frosted glass cover on the flash head with a clear glass cover for the best effect.
The ProFresnel Spot is a huge Fresnel lens that can be mounted directly onto any Profoto head. Being a Fresnel it creates what you might describe as your typical movie light with a directed, almost horizontal light spread that is perfect for fashion and product photography.
Light shaping is key to creating images that stand out.
Profoto is one of the largest manufacturers of light shaping tools, with over 150 models available, each exerting a different effect on light and its diffusion.
The truly multifaceted tool that offers you endless creative possibilities in just a single modifier. With its flexible design, the Soft Zoom Reflector can create both soft and hard light and everything in between, allowing you to achieve your desired lighting effect with ease.
The OCF Softbox Octa is perfect for people photography thanks to its circle-like shape that generates an attractive and natural looking catch-light in the subject’s eye. The Octa shape also gives an equally soft or hard edge on all sides.
Hugely popular, our RFi Softboxes come in all shapes and sizes to provide the most light shaping control. Octagonal softboxes are most commonly used for such purposes as fashion, beauty and portrait photography. One of the most important reasons for this is that their unique shape creates a beautiful, natural looking catch light in the subject’s eye.
Umbrellas are the backbone of many photographers’ toolboxes, understandably so, because they are easy to work with and ideal to bring to location.
All of Profoto’s deep umbrellas have a deep parabolic shape compared with the average umbrella. The deeper the shape, the better control you have of the light spread. It also allows you to focus and shape light by simply sliding the umbrella shaft backward or forward in its holder. The Umbrella Deep White reflects a natural and soft light.
The WideZoom Reflector has many similarities to the popular Magnum Reflector, but it creates a wider and more strikingly even light spread. These unique features have made the WideZoom a go-to reflector among fashion photographers in need of a crisp, brilliant main light or perfectly even background illumination.
Grids are easy to use accessories designed to control the light spread and to bring contrast and drama to the final image. And here the word ‘control’ really is key. With a grid attached it’s easy to control and focus the light where you want it, while limiting the light spillage in other areas of the image. It simply adds control to light shaping.
The Snoot is a light modifier that is used with a Zoom Reflector to drastically reduce the light spread. The effect is a crisp and direct light with almost no spill light. The light has a beautiful, round shape which can be used as hair light or any other application when only a small area needs to be illuminated.
The clue is in the name – beauty dish. That’s because the unique light it creates is perfectly suited to bring out the beauty of the subject. Creamy, yet crisp light that feels completely natural makes the Softlight Reflector perfect for people photography. The resulting effect is a pristine, natural look with slightly accentuated shadows that is ideal for portraits and fashion photography.The white version delivers a softer and slightly more even light than its silver counterpart that brings more punch and contrast.
Your gateway to the whole Profoto system. Connect Pro (Non-TTL) delivers one hundred channels that each host six groups. The large screen and intuitive interface enable easy access to the various settings.With a 100m (330ft) range, Profoto’s Bluetooth-enabled technology AirX enables you to shoot from a distance. Prolong your active work hours with rechargeable batteries and stay updated with automatic firmware updates via Profoto AirX.
This small, lightweight and carefully designed flash trigger is compatible with all Profoto AirTTL lights. But most of all, it makes working with the natural and beautiful light from Profoto incredibly easy, letting you focus on what’s important – creating great images.